Hello, Hola, Hi Hi!

I’m Erika, Art Director, and those greetings sum up who I am, a Venezuelan-American with Danish roots. My culture is a big part of who I am and it also fuels my love for learning, experiencing new things, meeting new people, exploring the world, and having an open mind. I’m a multi-cultural art director with a hunger for knowledge, growth, creativity, and sushi (like all the time).

  • My athletic background has given me a kick when it comes to being a team player, throwing in as many ideas as I can, and chasing after a common goal for the brands I’ve been able to work with, including Ikea, Procter & Gamble, Wells Fargo, Memorial Sloan Kettering Cancer Center, PepsiCo, TelePizza, Coors Light, and Change the Ref. I’ll leave what sport I played to your imagination…

    Whether it’s creating plays on a field, or searching for the best creative solutions through the many lenses I’m lucky to explore, including my camera lens, and the two on my face, I’m always on the look out for ideas that matter to you and me, Ad industry extraordinaires, as well as those who care zero about advertising.  

    If you’re looking for a colleague, a travel buddy, a team player, someone to play pick-up soccer with (did I just give it away), or a nice chat about life, let’s connect!

  • YOUNG LIONS

    2025 U.S. Cannes Young Lions Hispanic Digital Gold 
    2024 U.S. Cannes Young Lions Hispanic Film Gold 

    LIAsons

    2024 London International Awards LIAsons program winning team


    CANNES

    .  Change the Ref / Silver | Print

    .  Change the Ref / Shortlist | Classic: Outdoor Lions B. Posters: Sectors - B07. Not-for-Profit/ Charity/ Government

    .  Change the Ref / Shortlist | Classic: Print & Publishing Lions D. Culture & Context - D04. Social Behavior & Cultural Insight

    .  Change the Ref / Shortlist | Classic: Print & Publishing Lions A. Print & Publishing: Sectors - A07. Not-for-Profit/ Charity/ Government

    .  MSK / Shortlist | Film - Late

    .  MSK / Shortlist | Health & Wellness - Film - Late

    .  MSK / Shortlist | Health & Wellness - Film - Late


    CLIOS

    .  Change the Ref / Silver | Print


    CLIO HEALTH 

    .  Change the Ref / Gold | OOH 

    .  Change the Ref / Gold | Print 

    .  Change the Ref / Silver | Print + OOH Craft

    .  MSK / Silver | Health / Film - Late

    .  MSK / Bronze | Health / Film Craft - Late


    LIA

    .  Change the Ref / Gold | Print

    .  Change the Ref / Gold | Print


    EL OJO

    . Change the Ref / Gold x4 | 

    . Change the Ref / Silver x2 | 

    . Change the Ref / Bronze x2 | 

    . Change the Ref / Best U.S. idea

    . MSK / Bronze 


    D&AD

    .  Change the Ref / Wood Pencil | Press & Outdoor

    .  MSK / Shortlist | Health & Wellbeing / Film - Late


    EL SOL

    .  MSK / Gold | Health/ Film - Late

    .  MSK / Silver | Film - Late


    GERETY AWARDS

    .  MSK / Shortlist | Communication/ Film - Late

    .  MSK / Bronze | TV/Cinema - Late


    HISPANIC MARKETING COUNCIL

    .  MSK / Gold | Pro - Bono 

    .  MSK / Silver | Best Hispanic cultural insight

Contact.